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We live in such an individualized society that we often focus more on our personal carbon footprint (the emissions associated with what we eat, how we travel, where we live) than on our climate shadow: how we interact with and influence those around us.

Yet, how does any system change? It changes when people within that system advocate and call for change.

That's why long-time climate activist @billmckibben says, "the most important thing an individual can do right now is not be such an individual."

And that is why I'm convinced our voices are the most powerful tool we have in the fight against climate change!
https://www.mic.com/impact/forget-your-carbon-footprint-lets-talk-about-your-climate-shadow