New, Publicly Listed Company to be 51% Owned by Endeavor and 49% by Existing WWE Shareholders Endeavor to Contribute UFC into Company at Enterprise Value of $12.1 Billion Endeavor Group Holdings, Inc. (NYSE: EDR) (“Endeavor”) and World Wrestling Entertainment, Inc. (NYSE: WWE) (“WWE”) today announced that they have signed a definitive agreement to form a new, publicly listed company consisting of two iconic, complementary, global sports and entertainment brands: UFC and WWE. Upon close, Endeavor will hold a 51% controlling interest in the new company and existing WWE shareholders will hold a 49% interest in the new company. Together, UFC and WWE will have global reach, impressive scale and omnichannel distribution. On a combined 2022 fiscal year-end basis, UFC and WWE achieved revenue of $2.4 billion and a 10% annual revenue growth rate since 2019. “This is a rare opportunity to create a global live sports and entertainment pureplay built for where the industry is headed,” said Ariel
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