Over here most of the gloybohomo trends are only trendy among the politicians and fake news media, which are all a bunch of Jews anyway.
And also among the NPC class, but I feel like most are just pretending out of fear of standing out too much.

And sometimes stuff are legit popular, but only for as long as there's something like a discount.
For example, if you get 2% off for using PayPay instead of cash, there'll be lots of PayPay users, but as soon as that's over, many of them will go right back to using cash.