I spent 30 years trying to help get the translation layer in place; but no one is interested in semantics for standardization -- they all think they're innovating -- it's maddening.
Candidly? Most of this is self-inflicted by the industry.
Someone needs to rip out the mismatch so we can educate (the thing we should have done, never did, and now suffer for not doing).
It's never going to be easier than now, and that has been true since first said.
Goal?🪔