I'm going to say something unfashionable: Stop shaming folks for seeking "reach" in social media, *particularly* if what they create is substantive and generally good for the world. I've been a freelancer almost all of my life. The advent of social media enabled writers like me to talk directly to interested readers and build communities. If you have a corporate gig, "reach" may seem like a frivolous luxury. For freelancers, it's a necessity - the only job security we have.
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Steve Silberman (stevesilberman@newsie.social)'s status on Tuesday, 03-Jan-2023 15:37:54 JST Steve Silberman -
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Tokyo Outsider (337ppm) (tokyo_0@mstdn.social)'s status on Tuesday, 03-Jan-2023 15:37:54 JST Tokyo Outsider (337ppm) @stevesilberman Reach is fine. The issue is whether access (often irrespective of consent) is an expectation or whether people are prepared to use platforms to build their reach through offering something of value and seeing their audience/reach grow as people share it. If you're offering something of genuine value, you have nothing to worry about.
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