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    Marco Andrei K. 🧉 (marcoandrei@mastodon.social)'s status on Tuesday, 29-Sep-2026 11:05:35 JST Marco Andrei K. 🧉 Marco Andrei K. 🧉

    RE: https://tldr.nettime.org/@remixtures/117351491574914434

    Bets começam a usar IA para aliciar perdedores seriais a apostar mais e perder mais dinheiro.

    E tem gente que ainda defende.

    In conversation about 11 days ago from mastodon.social permalink

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      Miguel Afonso Caetano 🦾 🌹 (@remixtures@tldr.nettime.org)
      from Miguel Afonso Caetano 🦾 🌹
      "Online sports betting company DraftKings is using AI to target customers who are most likely to place losing bets and respond to gambling promotions. This kind of targeting is a form of online behavioral advertising, which is when companies personalize the ads they show you based on the data they’ve collected about you. The more data a company has, the more personalized the ad can be. While DraftKings is using AI to supercharge the harmful effects of online behavioral advertising, EFF has long argued that all behavioral advertising should be banned." https://www.eff.org/deeplinks/2026/09/draftkings-using-ai-supercharge-harms-online-behavioral-advertising #AI #PredictiveAI #AdTech #DraftKings

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