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New_ Public (wearenew_public@mastodon.social)'s status on Friday, 04-Jul-2025 07:50:13 JST New_ Public
- Reuters Institute
What people all around the world want most from local news is information they can use about their community.
A global @reutersinstitute survey found the most sought-out types of stories were about local news, activities and culture, and services. Local news can rebuild trust by meeting their readership where they’re at and delivering the reliable information they need.
Read more: https://reutersinstitute.politics.ox.ac.uk/digital-news-report/2025/local-news-how-publishers-can-still-provide-value-platform-world
In conversation about 4 days ago from mastodon.social permalink
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1. Domain not in remote thumbnail source whitelist: reutersinstitute.politics.ox.ac.uk
  
  Local news: How publishers can still provide value in a platform world
  
  This chapter looks at what kinds of local information people access and whether they go to local news publishers or to platforms to find it.
2. Bar chart showing proportion of people who accessed different types of local news and information in the last week, averaged across 45 markets. Local news stories (crimes, accidents) leads at 49%, followed by local activities/culture (things to do, reviews, walks, talks) at 38%, local information services (train/bus times, weather, movie times) at 37%, local politics/government at 32%, things to buy/sell locally including services like plumbers and electricians at 26%, local sports/clubs at 20%, and local notices such as births, deaths, and marriages at 19%. Data from Reuters Institute and University of Oxford, based on 90,995 respondents, excluding Chile, Kenya, and Nigeria.
  https://files.mastodon.social/media_attachments/files/114/783/923/567/268/945/original/c986bd027eef46e2.png

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