One thing that NOAA does for me professionally:
When snowstorms hit Colorado, we have to figure out how to keep our hospital staffed, our ambulances available, and get food and supplies to crews and hospital staff. If we don’t know that a bomb cyclone is going to bury the whole area in 3 feet of wet snow, we don’t make preparations. People get stuck working 72 hour shifts. Ambulances can’t move. Crews aren’t fed.
NOAA’s forecasts mean someone shows up when you call 911 in a blizzard.