@evan Micropayments. Ideally after perusing the content: free to access, but with an unobtrusive way to give a nominal or user-chosen amount just for this content. The money should be prepaid somehow, so I don't need to worry about it.
I think paying at the end could help drive quality content, instead of clickbait, which only needs to get you in, not be good. For everything, including, e.g., movies: great trailer but meh full movie -> no/low tip.
Flattr was most of the way there, I think, save for widespread-enough adoption.