Conversation

Trouble in influencer land: Sydney Nicole Gifford, who makes her living from showcasing Amazon wares, is suing Alyssa Sheil for copyright infringement, tortious interference with prospective business relations and misappropriating another person’s likeness — in other words, stealing her vibe. For @theverge, @miasato.2 met both, visited their identikit homes, and pondered: Can the legal system protect the vibe of a creator? And what if that vibe is ... basic? "It’s a look and feel so commonplace on the internet that I can’t imagine anyone claiming ownership over it, especially in a legal context," writes Sato.

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#SocialMedia #Influencers #TikTok #Amazon #Lifestyle #Law #USLaw