Conversation

To Whoever Needs to Hear This

If you are announcing Cool New Thing on social media, put a link to a relevant web page in your post.

Don't just post “Hey! Cool New Thing!”, add a random picture & leave it at that.

Because then you force your readers to work to figure out where they can find Cool New Thing or read more about it. Because you don't have a link to your site in your profile either, do you? No, you don’t.

Not providing a relevant link wastes people's time & makes them hate you.

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