If the software-enhanced Apple earbuds, now with FDA approval, end up even close in usefulness for people with hearing problems, the most expensive iPhone+earbuds will be cheaper than stand-alone hearing aids from an industry that has been a customer-unfriendly cartel for decades.
My (now-former) health insurance just paid >$3,000 for hearing aids. (I was among the fortunate few with health insurance covering them.)
Big changes coming...