#readTheWholeThing "[W]e and our colleagues at other journalist-owned publications like Defector, Hell Gate, Racket, Remap, Aftermath, and others have shown that small businesses owned by the people doing the work can be successful not just editorially, but can also be financially sustainable."
https://www.404media.co/what-we-learned-in-our-first-year-of-404-media/