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Discussing Apple’s recent iPad marketing on his website Tedium, Ernie Smith discusses what’s wrong with Apple’s marketing to creatives in 2024, particularly the marketing of the iPad to creatives. He and I had had a conversation on Mastodon the day before and he mentions me in the context of this point:

"I am not convinced that Apple is doing a great job targeting users like him with their marketing—there was a scene in Tuesday’s keynote where...

#Apple #iPad #iPadOS

https://beardystarstuff.net/2024/05/12/discussing-apples-recent.html