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   Jason Grigsby (grigs@front-end.social)'s status on Sunday, 17-Mar-2024 00:19:22 JST Jason Grigsby

   Quick clarification of my article yesterday: Where are the A/B tests for opening links in new tabs?

   It’s been nearly twenty years, surely someone has tested this? Anyone?

   https://cloudfour.com/thinks/where-are-the-a-b-tests-for-opening-links-in-new-tabs/

   • Embed this notice
     Evan Prodromou (evan@cosocial.ca)'s status on Sunday, 17-Mar-2024 00:19:21 JST Evan Prodromou

     in reply to

     @grigs so, I always assumed that this came from having heavyweight dynamic Web sites. If a link in the site opens an external URL in the same tab, then hitting the Back button incurs some, maybe all, of the first-page-load costs. Opening in a separate tab leave the big site open. "Switch Tab" becomes a very fast Back button.

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     Evan Prodromou (evan@cosocial.ca)'s status on Sunday, 17-Mar-2024 00:20:10 JST Evan Prodromou

     in reply to

     @grigs but, I agree, that is assumptions and not data!