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1. Embed this notice
   TechAltar (techaltar@mas.to)'s status on Tuesday, 06-Feb-2024 21:20:48 JST TechAltar

   Since many people here care about the fediverse, I thought I'd give you a summary of how my video on the topic performed so far & some thoughts.

   Let's start with views & audience on YouTube:

   - So far 106k views, which is below average (8/10) & now tapering off.
   - Audience is skewing slightly more male, older & less USA-focused than my channel average (1st shot is the fediverse video, 2nd screenshot is channel average)

   (1/4)

   • Embed this notice
     Annika Backstrom (annika@xoxo.zone)'s status on Tuesday, 06-Feb-2024 21:20:46 JST Annika Backstrom

     in reply to

     @Techaltar Could you clarify "unwilling to pay for the future they want"? Is that primarily a comment about the Nebula conversion rate, or some other payment?

   • Embed this notice
     TechAltar (techaltar@mas.to)'s status on Tuesday, 06-Feb-2024 21:20:47 JST TechAltar

     in reply to

     I view this in 2 ways:

     - Optimistic: 100k+ people watched a video about internet protocols, of which many will have had their first introduction to the fediverse. This is a big deal & I'm happy to have contributed, even if it cost me money.
     - Pessimistic: This video proved to me that interest from "regular people" is still pretty limited & that people who want a decentralized internet are particularly unwilling to pay for the future they want, which will be a challenge.

     (4/4)

   • Embed this notice
     TechAltar (techaltar@mas.to)'s status on Tuesday, 06-Feb-2024 21:20:48 JST TechAltar

     in reply to

     Next up, money!

     - The video made €343 on YouTube so far.
     - Ad rates in Jan/Feb are extremely low, so 27% of this is from YouTube premium subs vs. my channel avg of 15%.
     - 17 Nebula signups so far, or around 1 signup per 6000 views.
     - Nebula revenue is hard to quantify per video because it also includes watch time where analytics are crude so far, but I expect a total of €500 from Nebula.
     - So in total ~€850 revenue for now.

     (2/4)

   • Embed this notice
     TechAltar (techaltar@mas.to)'s status on Tuesday, 06-Feb-2024 21:20:48 JST TechAltar

     in reply to

     Summary:

     Views:
     So far the video is performing below average. I expected this, because the topic is niche. Still, 100k+ people is a meaningful number of people to introduce to the Fediverse.

     Money:
     Sadly the video hasn't even paid for my costs yet (editor, studio, etc.), let alone my own time. Thankfully, I can afford to make a few videos a year about topics that I care about even if they lose money, but the low conversion rate to Nebula is not something I expected.

     (3/4)