In 2004, the web was under threat.
Microsoft’s browser held 95% market share, but failed to protect against viruses and spyware. The internet was becoming more centralized and less safe, stifling innovation.
So a movement began: Spread Firefox. People rallied around open-source software that fixed the problems, building and marketing it together.
Today there is another movement to break from centralized social. But it hasn’t had a name - until now.
@spreadmastodon and #TakeBackSocial
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