Reading this piece infuriated me. If you followed me from Twitter, you likely won't be surprised: since my podcasting days I've been critical of Paul Thurrott's takes on, well, just about everything.
Thurrott claims that his Mastodon interaction is practically non-existent. If you check his presence here, you'll find he follows barely anyone and hasn't posted much either. Then he wonders why no one cares. Must be that Mastodon is failing, not because he sucks at it.
https://www.thurrott.com/cloud/social/279094/mastodon-continues-to-lose-users