Huh.
Consumer Reports (CR) has released a mobile app (iOS, Android on the way) that shows what data companies collect about you, then allows you to have CR get the data deleted:
https://www.permissionslipcr.com
Essentially, CR will act as the data ombudsman for anyone who asks them to. I love it.
CR is a non-profit that accepts no advertising or corporate sponsorship, and they have a great reputation. It's a superb choice to take on the data capitalists.