TIL in 1980s Britain a particular ad campaign helped cure a slump in Levis sales, increasing demand such that supply became a problem
https://www.marketingweek.com/levis-laundrette-sales-boost/
#til #todayilearned
https://www.reddit.com/r/todayilearned/comments/1gmcdw3/til_in_1980s_britain_a_particular_ad_campaign/
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