Share of visits to website categories (from Datos/SparkToro study)
https://files.mastodon.social/media_attachments/files/112/088/633/679/359/094/original/3cc84701c0d57e71.png
NEW: https://sparktoro.com/blog/where-web-users-spend-time-vs-where-traffic-referrals-originate/
Nearly 250K folks saw our research (published Monday) about where traffic referrals originate. Unfortunately, too many had a worrisome takeaway I need to correct: traffic referrals ≠ sources of influence.
More new charts, graphs, & findings in the post.
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