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But turning a blind eye to recommended content almost always comes back to bite a platform. It was recommendations on Twitter, Facebook, and YouTube that helped turn Alex Jones from a fringe conspiracy theorist into a juggernaut that could terrorize families out of their homes. It was recommendations that turned QAnon from loopy trolling on 4Chan into a violent national movement. It was recommendations that helped to build the modern anti-vaccine movement. The moment a platform begins to recommend content is the moment it can no longer claim to be simple software.