Google used to take pride in minimizing time we spent there, guiding us to relevant pages as quickly as possible. Over time, they tried to answer everything themselves: longer snippets, inline FAQs, search results full of knowledge panels.
Today's Bard announcement feels like their natural evolution: extracting all value out of the internet for themselves, burying pages at the bottom of each GPT-generated essay like footnotes. https://blog.google/technology/ai/bard-google-ai-search-updates/